Hi there, it’s nice to meet you
I’m Hannah, a growth marketer who discovered SaaS, demand generation, and how much fun it can be after beginning my career in ecommerce. From driving revenue growth by 37% in 18 months, generating 75% of pipeline in one quarter, and managing over $5m in yearly spend, I’ve had the chance to work with some wonderful teams. See the full story here.
Saas is more than metrics. (I said it!)
It’s the ever-evolving mix of experience, gut instinct, and, yes, metrics. As a fractional growth marketing leader, I support marketing teams looking to impact pipeline through ABM, paid media, email marketing, and operations, with a focus on full-funnel reporting. My experience lies in the $5-15m range, though I’ve also worked with early-stage startups and enterprise companies and know how to manage short and long sales cycles.
Current and past clients include infosec, business communications, fintech, consulting, HR/LMS, vendor management, and offline experience.
Why Fractional Growth Marketing?
The term “fractional” has exploded the last few years, and it’s understandable! Companies need marketing expertise without the need or cost for a full-time hire. Your company may be the same.
A fractional marketing consultant like myself brings you the strategic guidance you need, without the full-time commitment.
Our work can include anything from paid media to a 360 go-to-market strategy to ABM. (Or all of the above!)
Learn more about my services, my experience, or schedule a discovery call.
Saas Is My Specialty
“Hannah is a gifted marketing leader. Her adeptness in crafting strategic plans, coupled with her innate creativity, yielded campaigns that consistently produced amazing results for brands.
Most importantly, she possesses the soft skills needed to excel and successfully lead in a way that feels effortless and motivating for all.
Clients & staff consistently and specifically requested to work with Hannah. She is an asset to any team.”
— Yasmin, Owner, ydgtl Marketing
Marketing Services for B2B SaaS
Fractional Demand Generation Leader
A part-time marketing leader who guides your in-house or agency/contractor teams to accomplish goals and drive progress while digging into the details where needed.
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